CASE STUDY / PRINT & STATIONARY / 2024

Chewk’s Cookies

Chewk’s Cookies is a premium cookie brand known for soft, chewy, handcrafted cookies made with high-quality ingredients. What began as a school project in 2019 has grown into a thriving business, with the first brick-and-mortar store opening in Phoenix in August 2024. Chewk’s reached out ahead of their grand opening, needing eye-catching packaging and print collateral to bring their brand to life. I designed cookie sleeves, an in-store menu, a grand opening poster, and an A-frame sign—blending playful illustrations with bold, clean layouts. Inspired by the brand’s fun and approachable personality, I developed a cohesive print system centered around a checkered motif and cheeky messaging. The final designs helped create a polished, memorable storefront experience and contributed to record foot traffic during opening weekend.